Events Archive

We love housewarming parties, don’t we? Visiting a friend’s new home and talking about their new home or just having fun lounging at their new sofa is such a delightful experience. Can I tell you a secret? As early as now, my housewarming party is already planned.. bahay na lang ang kulang! Planned up to the housewarming giveaway.

And speaking of housewarming party, I attended a bongang house warming party last week. Bonggang food, bonggang agency, bonggang housewarming program at bonggang housewarming giveaway (kabog ang plano kong pa housewarming giveaway, kalurks!).

Obvious naman sa title ko di ba? The bonggang housewarming party is from Electrolux. It was held at their new office at Bonifacio Global City. We were treated with good food, games and a cooking show from cooking show with a twist wherein Electrolux brand endorsers— celebrity chef Chef Bruce Lim, and mompreneur Janice Villanueva— shared family recipes that have touched their lives.

Andrea Pionilla, Marketing Manager, Electrolux Philippines, Inc. shares what Delightful-E Yummy is all about, ““Electrolux believes that the kitchen is the heart of the home. Delightful-E Yummy capitalizes on the simple yet most treasured family moments spent inside the kitchen as well as the stories that come with it.”

And to make the Delightful-E Yummy campaign more personal, Electrolux brand endorsers share their own Delightfull- E stories:

“The best thing about being an Electrolux brand endorser is that I am able to promote strong family ties with the brand,” says Cheska Kramer, a celebrity mom of three and wife to basketball star, Doug Kramer. “Doing simple chores with the family becomes bonding moments with the help of Electrolux home appliances.”

Having a newborn baby in the house is a big joy to us,” says Chef Rosebud Benitez-Velasco, who recently gave birth to her baby, Kaeden. “But now I have less time for cooking and doing household chores. I love having Electrolux products because they are reliable and easy to use. Having these as my assistants in the kitchen and around the house really cut down the list of things I need to worry about.”

Janice Crisostomo-Villanueva founder of Mommy Mundo, a family-focused online portal comprised of an active community of over 30,000 women shared her quick Bangus Belly recipe.

“With everything I am juggling, sometimes it’s tough to find time to bond with my family,” shares Janice. “This is why I enjoy weekends when there are less things to attend to. I spend more time in the kitchen baking and preparing our family’s favorite dishes—sometimes my children stay and watch, and learn how to do the recipes as well.”

Chef Bruce Lim naman shared his Creme Adobo Penne Pasta

He told us that this dish is a comfort food for him, a dish that he shares with his brother.

It taste so good and so easy to prepare! Lalo pa na we all love adobo. After learning this recipe, I’ll make sure to cook more adobo so I can use the left over for Creamy Adobo Penne Pasta.

Chef Bruce Lim shares, “I am proud to be working with Electrolux, a brand that puts importance to the value of family. Families need not go out of the house to bond; even doing simple chores at home can be enjoyable when done together. I bring my son with me to the kitchen so he can watch and learn what I love to do, and I tell him stories about the dishes I make too.”

After the cooking show, we had fun with Bloggers’ Feud game…much like the popular game, family fued. Questions such as top household chores, top food cooked by pinoys were asked. A game on a housewarming party is a nice idea no? I’ll include that on my plan! haha

Electrolux’s Housewarming Party was one Delightful-E Yummy event!

It was also a day of delightful announcements as Electrolux also kicked off its digital campaign with the Delightful-E Yummy online photo contest, Delightful-E Yummy Web Series on Youtube, and Your Moments with Mommy consumer contest.

It was a day of delightful announcements as Electrolux also kicked off its digital campaign with the Delightful-E Yummy online photo contest, Delightful-E Yummy Web Series on Youtube, and Your Moments with Mommy consumer contest.

Delightfully delicious dishes take the spotlight in the #DelightfulE Instagram & Twitter Contest 

How To Join:

1. follow @ElectroluxPH on Instagram and Twitter
2. take a photo of a delightfully delicious food that reminds you of home
3. add a catchy caption that explains why the dish reminds you of a hearty home
4. and use the hashtag #DelightfulE and tag @ ElectroluxPH.

A featured Electrolux appliance will be given to one lucky winner weekly. Join now and share your delightfully delicious memories with the world!

For more news and updates about the Electrolux Delightful-E campaign, visit www.facebook.com/thelittlewhitebook or follow @ElectroluxPH on Twitter and Instagram.

I don’t usually bring my kids to events (dati oo since I have to helpers that I can tag along).. spell HASSLE! You know naman I have no full time yaya/helper and I don’t expect my part timer to come with us to attend events.. it’s kinda hard to bring all four of them.. ang hirap mag cover pag kasama sila!

But I am glad I brought them at Sige Sabado event last Saturday. Ang bongga ng activities na hinanda ng Breeze for the kids, I was able to cover the event and make chika chika with my blogger friends and with my favorite celebrity, Miss Christine Babao:

And she included me on her photo coverage of the event 🙂 aliw lang>>fan mode haha

Breeze strongly believes that life’s lesson are best learned through experience, that is why Breeze encourages moms to adopt the Sige sa Manta philosophy. That is allowing the kids to play and learn even at the expense of getting dirty and stained.

To further forward the advocacy of child learning and development, Breeze launched the Sige Sabado Movement. It’s a call for moms to dedicate Sabados with their kids. A day of learning, playing and having fun and yes, getting stained. Doing arts and crafts is one of our favorite activities but sometimes, I run out of ideas to do! I found out that I am not alone in this. In a recent survey conducted by Breeze, they found out that Moms want to do activities with their kids, at gaya ko, ubos din ang kanilang ideas!

That is why Breeze created the Sige Sabado Habit, check out Breeze’s website (and Facebook Page) and download Sige Sabado How To Sheet.

Capture and share your Sabado bonding moments and share it through Sige Sabada Facebook App and get a chance to win Breeze gift pack and the Sige Sabado Playbox weekly. Grand prize winners will win a trip to Legoland Malaysia. 

Breeze Sige Sabado Playbox was introduced to us (media) guest moms and Circle of Sige Moms during the event. The playbox is filled with materials and instructions for making harlequin mask, dinosaur egg bath soaps, choco art, raise a monggo plant, animal balloon paper mache, popsicle stick pen holder and DIY slime.

Teka, sino sino naman ang Circle of Sige Mom? 

As a highlight of the Sige Sabado event, the Circle of Sige Moms were introduced. The circle includes celebrity moms Barbie Almalbis- Honasa, Christine Bersola- Babao, Dimples Romana, Gladys Reyes, Nikki Waldez and Carmina Villaroel- Legazpi. Sige Mom Circle is a group of empowered moms untied in their commitment to take charge of their kids’ learning and memories.

The event was hosted by Suzi Entrata-Abrera and we caught them doing some selfie! haha

You can tell from this photo that the Circle of Sige Moms sure know what fun is all about 🙂

Also during the event, Circle of Sige Moms together with the media guests, made a Sige Sabado promise:

Each Sige Mom Circle were asked to sign the promise board:

Sige Moms Dimples Romana and Nikki Valdez sign the Sige Sabado Promise Board

Sige Moms Barbie Alamalbis-Honasan and Gladys Reyes sign the Sige Sabado Promise Board

Sige Moms Christine Bersola- Babao and Carmina Villaroel- Legazpi sign the Sige Sabado Promise Board

So who’s with us? Do you promise o make every Saturday a Sige Sabado Day?

Anyone familiar with Puregold’s Ihiling Kay Aling Puring program? It’s a simple letter- sending program where Aling Puring members had a chance to write and wish for a sari- sari store or a carinderia showcase for their chosen loved ones. The mechanics were simple, Aling Puring members just need to buy P100 worth of Puregold products with any Surf product at pwede na silang humiling kay Aling Puring! In an event held at Puregold Qi Center, recipients of the first wave of the Ihiling Kay Aling Puring program was presented through a special film. The recipients told their stories and how their lives were transformed since they recieved the help and support provided by Puregold. Recipients of the first wave were from Batangas, Bulacan, and Davao del Norte.

 Keeping their promise of “Always Panalo” and “Abot-Kaya ang Asenso”, Puregold unveils its new Ihiling Kay Aling Puring program; “Walang Imposible Sa’yong Hiling Aling Puring.”

Also referred as W.I.S.H. Kay Aling Puring, members can now ask anything they wish for (not just a carinderia or sari-sari showcase) and Aling Puring will gran the wish of the chosen members. Every month, 3 members will be chosen, one major winner and two minor winners.

So what are you waiting for? Be an Aling Puring member now!

How to be an Aling Puring Member? Check out this post from Puregold website.