Barbie is a household name, right? every woman have this special spot for Barbie, well for people like my sister, it is not just a spot (hahaha), sometimes it is as big as a room and some even bigger!
But really, what happens when you play with Barbie?
“In Barbie’s world, role play often leads to real life. Barbie gives girls the opportunity to be anything they want to be from a princess to a president,” said Stephanie Cota, Senior Vice President, Global Barbie Marketing at Mattel. “The new global campaign celebrates the ‘wow’ girls experience when they play with Barbie. After all, the only thing bigger than Barbie’s world is a girl’s imagination.”
Last April 26 at The Podium, Barbie opened her pink doors and we were treated with one of a kind Barbie experience. Inside, there was a display of Barbie dolls, Barbie shoes, Barbie accessories and Barbie clothes. Guests had the chance to play dress up through the mirror (augmented reality technology “mirrors”), it allows users to style and dress themselves with Barbie’s most iconic, playful and glamorous outfits from the past five decades. There were even Barbie Birthday Cakes from Red Ribbon!
BarbieWow.com also oppened doors, online doors, may I add. This is a portal, a pink portal that will transport any Barbie fan in more than 30 countries inside Barbie’s Dream Closet. A closet with a world of endless fashion. This is in partnership with top digital and style destinations Polyvore, Pinterest and Rent the Runway so just imagine what you can do!
Again, what happens when you play with Barbie?
The possibilities are endless, specially with Barbie Design and Dress Studio Doll. This allows girls to be a real life fashion designer, creating their very own fashion for Barbie.
Girls can also have fun with Barbie Fashionistas Doll Assortment.
The Barbie Fashionistas dolls are a very fashionable tribe of friends who love expressing their unique personalities through their style. Friends Barbie, Summer, Teresa, Nikki and Raquelle dolls are reunited through their love of fashion and are ready for any adventure as long as they can be fashionably fabulous. Each doll comes with a purse.
I wish I had brought Sati along with me for this event, I am pretty sure she would super love all the discoveries behind the pink doors, she may even open it herself! But when I got home and handed her the Barbie powder from the event, she flashed her cutest smile!
Barbie is exclusively distributed by Richwell Trading Corporation. Available in leading toy stores and department stores nationwide. For more information about other Richwell products, visit www.richwell.net or call Richwell Trading Corporation at telephone numbers 732-5141 to 47 loc 211. Check out Barbie Philippines on Facebook for upcoming Barbie events and promos.
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