Promotions Archives - Page 152 of 159

Thank You Global Pinoy Awards

That was what I wrote during the Toblerone’s Thank You Global Pinoy Awards launching. A pretty lady approached us and asked us to write a Thank You Note.. and that day I was really thankful for my mother..

THANK YOU is a word that I always teach my kids.. even my youngest baby knows hot say thank you (and please).. but do you know that in 2007, in Reader’s Digest poll, Manila ranked as one of the least courteous cities in the world? Well, Toblerone challenged that and staged the first ever “National Thank You Day” on October 20, 2007. In 2009, from personal gratitude, Toblerone raised the bar to bigger perspective and involved the whole country with their “The Thank You Day Awards.” The nation paid tribute to public figures Manny Pacquiao, Francis Magalona, Dolphy, Daniel Razon and Cory Aquino. This year, 2011, Toblerone wants to thank our modern day heroes, “Thank You Global Pinoy Awards”.

But who is our modern day hero?

Definitely not Andres Bonifacio nor our national hero Dr Jose Rizal.. Our modern day heroes are those who are sacrificing to fulfill the dream of their families and also helped in country’s economic security through their remittances.. our modern day heroes are the OFWs.

How do we say Thank You to them? How do we express or gratitude to their sacrifices?

That’s what Toblerone’s Thank You Global Pinoy Awards is all about:

The Thank You Global Pinoy Awards is an initiative that seeks to search for the most outstanding global Filipino workers who deserve the gratitude not only of their loved ones; but also of the nation as a whole. It is primarily led by the Commission on Filipinos Overseas (CFO)—the government agency tasked to promote and uphold the interests of Filipino emigrants and permanent residents abroad and Toblerone as the key proponent of Thank You Day in 2007.

“We envision a community of well- respected and proudly competitive Filipinos overseas who contribute significantly to the productivity and well-being of the countries where they reside and work; while maintaining strong ties with the Philippines,” says Ms. Imelda Nicolas, CFO Chairperson. “And we believe that the Thank You Global Pinoy Awards, with its thrust to thank and give recognition to Global Pinoys, is a good way to achieve this.”

Duty Free Chief Operating Officer Mr. Lorenzo Formoso explains, “We have always been committed to satisfy the shopping needs of the international traveler in an efficient service environment showcasing the Filipino traits of warmth, hospitality and gratitude. We support the Thank You Global Pinoy Awards because it is a good channel to promote our intrinsic Filipino trait of showing appreciation.”

Special Rewards Passport was also launched that night. The passport can be used to redeem gifts from partner establishments every time users do their shopping or go on vacation. Through this promo, Toblerone shows its appreciation to Global Pinoys by not only recognizing their efforts online, but also giving them a pasalubong that they can enjoy with their family.

Special Rewards Passport Partners

Visit their website (www.thankyouglobalpinoy.com ) for more details or Like Thank You Global Pinoy Facebook Page.

Holiday Trade Show 2011 (Richwell and Europlay)

Last July, I got an invite from Richwell for their Holiday Trade Show 2011, no idea what it was but since I love most Richwell exported toys, I just said yes. Come August 17 and my day was packed. My initial plan of a quick visit turned into an afternoon of fun with Levy of Living Life to the Fullest and Karen from Richwell. It”s in WackWack Country Golf Club and just imagine the whole club house filled with Barbie, Hot Wheels, Cars, toys, toys and toys. This was actually their showcase of their Holiday toys collection, merchandisers are welcome so that they could choose the toys they will sell this coming Holiday. OK I have no idea how it goes, but for sure you don’t want details on that right? So let’s get on with the fun fun fun part.

Err, that’s just us having fun. OK so here is the real FUN for all of you..

This is the Barbie Collector for 2011, Barbie Basics in jeans (12 collections), Holiday Barbie 2011 and Barbie The Museum Collection featuring Vincent Van Gogh, Gustav Klimt and Leonardo da Vinci.

Barbie dolls, accessories, Barbie make up 9safe for 3 years old and above) and even Barbie Adult shoes.

Cars 2, Hotwheels with its newest collection (right side photo), Bakugan perfect gifts for the boys.. and I will definitely buy the Hot Wheels wall track. Moon Dough (not your ordinary dough.. it is super soft!), Dora and Thomas and of course Mega Blocks! And look, Smurfs!

Items for the babies, Fisher-Price toys and Chicco feeding necessities.

Most of the items displayed will be available this coming Holiday.. now Mommies, start creating yuor checklist and get ready for some Toy shopping this coming Christmas.. It’s never too early to plan right? as for me and for the boys, this is what I promised them:

That’s a Hot Wheels track that can be attached on the wall.. I really love Hot Wheels cars and we have more than a hundred of it and I wish I can buy as much race track as I can but we lack space.. the dilemma of where to put the tracks stopped me from buying race tracks.. but this track.. ohh it solves any space problem we have!

Metro Manila Traffic Navigator

2 hours. 4 kids and one hilarious joke: Jose Rizal is not our national hero.. he is our National Doctor!

HAHAHAHA

If a 2 hour traffic will always end up like this,well, I wouldn’t mind.. in reality, this only happens once in a while. Usually, the kids are already bickering at each other, complaining about the heat, about the need to go to the bathroom. And of course, we’re slowly losing our patience.

For a family with 4 kids (plus my nephew) being stuck in traffic is very stressful and I wish there is a way to know the traffic situation of the roads that we’re going. Well, my wish has been granted.. and I was really grateful to be invited in this event, the launching of TV5’s latest innovation:

Metro Manila Traffic Navigator, a project between TV5 and the Metro Manila Development Authority aims to give people the traffic situation which they can access in the internet which is updated every 5-15 minutes.

The traffic navigator can be found at http://mmdatraffic.interaksyon.com.

It covers main roads which include:

EDSA: from Balintawak to Mall of Asia
Quezon Avenue: Philcoa to Mayon
España: Welcome Rotunda to Lerma
C5: Libis Flyover to Market! Market!
Roxas Blvd: Anda Circle to Coastal Road
SLEX: Magallanes to Alabang Exit

A user can opt to see the traffic situations in 3 ways:

System View where in a map of the roads is presented with different line colors that represents the traffic situation.
Line View shows the situation through description such as light traffic, moderate traffic or heavy traffic
Google Map uses Google Maps to present the current traffic situation.

The media launch was held at Palawan Ballroom in Shangri Hotel, the event was hosted by Paolo Bediones and Cheri Mercado:

We had the chance to ask questions to the panel during the event forum:

This partnership will be very helpful to me and my kids. We know have an access of the traffic situation without having to call the MMDA. All we need is our cellphone and we can manipulate our way to my in laws.. faster and more convenient.