Giordano recently treated families to an “Incredible Day” of fun games, activities, interactive booths, and big surprises during the launch of the its new collection featuring the all-time favorite Supers, the Incredibles!
“We know that Filipinos love spending time with their families. And we, at Giordano, want to make this day more memorable by bringing in their favorite family, the Incredibles, through this local collaboration with Disney. We want to celebrate Filipino families through an apparel that everyone will enjoy,” Giordano Philippines Vice President for Marketing Beatrice Lim said.
During the launch, which was held at the TriNoma Activity Center last June 16 and 17, Disney fans enjoyed various games and fun activities that allowed them to bond with their loved ones. Participants were given Super Gear, which included a black domino mask upon entering the space, filled with activities centered around the Disney Pixar movie.
In one of the activities called Force Field Fight, families had to sign up as one team to challenge other families. Each team, composed of three to four members, had to go inside their own force field spheres and bump the opposing team off the platform to win.
Character booths were also present in the activity center, featuring the individual characters of the Incredibles. Dads tried their luck as they joined Mr. Incredible’s Test of Strength. Participants also tested their flexibility at Elastigirl’s Mirrors, while others raced their way to the top at Dash’s Speed Zone.
Jack-Jack’s Laser Field challenged the players to get through the obstacle without being hit by laser lights, while Violet’s Photo Bomb made photo souvenirs even more fun, quirky, and memorable. On-stage activities and games for the whole family were also held throughout the program.
The launch incorporated an Edna Mode workroom-inspired kiosk dedicated to the new collection. And, as a special treat for the incredible dads, special prizes and merchandise were given to them during the Lucky Dad Raffle Draws.
The high-density print tee collection features members of the iconic Incredibles family in various designs and colors. Being the head and the tough guy in the family, dads can wear the Mr. Incredible shirt, while moms, who are known for their multi-tasking abilities and flexibility, are perfect for the cool Elastigirl shirt.
Kids can choose from a variety of Violet, Dash and Jack-Jack printed tees whether they are the protective sister, the family runner, or the happy pill of the squad. And for every purchase of any three (3) printed tees from the collection, you can get a complimentary Disney Pixar’s Incredibles 2 Bag.
Disney Pixar’s Incredibles 2 x Giordano collection is now available in all Giordano stores and online stores. Check out their other collections at www.giordano.ph and don’t forget to follow them on Facebook, Instagram, and Twitter for more updates.